In this issue of Sightings, we engage with important trends across marketing, design, innovation and more in these articles:
• DESIGN, WITHOUT US – The Power of Generative Design
• WHERE CLASSIC MEETS STREET – The Juxtaposition of High Culture & Street Culture
• VIEWING SPREE – Inspiring a New Way of Telling Brand Stories
• DESPERATELY SEEKING CREATIVE VISION – Are Celebrities the Answer?
• SENTIMENTALITY VS. HUMOR – The Battle Over Hearts and Minds
• YOU + NEW! + FREE – The Winning Formula in Personalized Shopping
• PINK OR BLUE BRANDING – Changing Gender Norms